On Day 2, the deals are in full swing. If you want to get a head start on your shopping, we’ve rounded up the best prime day beauty deals 2024 on hair care, beauty devices, skin care, makeup, and more. Don’t miss out, as there’s always a chance these items will sell out before the deals end. And be sure to pursue Amazon’s Prime Day clothing deals before those vanish, too.
The Best Prime Day Beauty Deals, By Category
Sometimes you want to peruse the deals, other times, you know exactly what you’re looking for. To help you quickly find a specific item, we’ve broken our guide into categories below.
- Prime Day Deals on Dyson Hair Tools
- Prime Day Skin Care Deals
- Prime Day Beauty Device Deals
- Prime Day Korean Skincare Deals
- Prime Day French Pharmacy Finds
- Prime Day Deals on Hair Growth Products
- Beauty Editor's Picks
- Prime Day Hair-Care Deals
- Prime Day Fragrance Deals
- Prime Day Body-Care Deals
- Prime Day Makeup Deals
- Prime Day Wellness Deals
Prime Day Deals on Dyson Hair Tools
Certainly, Dyson’s assortment of hot tools are some of the most anticipated deals during Amazon Prime Day. Luckily, the Airwrap styler and Airstrait hair dryer-meets-straightener—are currently marked down. Seriously, who can turn down $100 off Dyson tools? Add to cart now before the savings end.
Dyson
Airwrap
“I love the Dyson Airwrap styler. It literally works like magic. It gives the bounciest curls and waves with so much body. I’ve never experienced heat damage using this iron,” celebrity hairstylist Erinn Courtney told Vogue.
Dyson
Airstrait Straightener
No, this isn’t science fiction. Dyson's miracle Airstrait device takes hair from wet to dry and straight in minimal time.
Prime Day Skin Care Deals
Wrinkle-smoothing face moisturizers, illuminating serums, plumping lip treatments—testing skin care can be quite costly, which is why we love to stock up whenever there is a sale. We’ll take multiples of everything, please! Use Prime Day as an excuse to add new items to your routine or try that goodie you've been eyeing. Think: a new hyaluronic acid serum to hydrate the skin, an eye cream to counteract dark circles and crow's feet, or a cleansing oil to swipe away all that SPF. Over the years, we have tried hundreds, if not thousands, of the best beauty products, which is why we are qualified to tell you that the items below need to be added to your vanity, stat.
Sekkisei
Herbal UV Defense Gel
Senior beauty editor Margaux Anbouba recently took her sunscreen search to Japan and fortunately found Sekkisei’s innovative SPF. “This very hydrating sunscreen feels like a water cream, wears perfectly under makeup or alone, and has SPF 40,” she says.
Biodance
Bio-Collagen Real Deep Mask
Dipped in hydrolyzed collagen, galactomyces ferment filtrate, niacinamide, and hyaluronic acid, Biodance’s collagen mask has taken TikTok by storm and captured the heart of Vogue senior beauty shopping writer Kiana Murden who wrote in her review that left her with baby soft skin after a single use.
Sunday Riley
C.E.O. 15% Vitamin C Brightening Serum
Don’t underestimate the power of a good vitamin C serum. Sunday Riley's is one of the best—improving tone and texture via vitamin C, phytosterols complex to soothe sensitive skin, and saccharide isomerate extract to regulates pore size.
EltaMD
UV Clear Tinted Face Sunscreen
Tinted sunscreens are a must all summer long—delivering sheer-to-medium coverage alongside essential UV protection. Plus, EltaMD’s formula is safe for all skin types, including those prone to acne, rosacea, and discoloration.
Filorga
Time-Filler Eye Cream
Tired of looking so tired? This French eye cream minimizes the appearance of wrinkles, puffiness, and dark circles all at once.
Versed
Just Breathe Clarifying Facial Serum
Versed's Just Breathe serum is a sort of skin savior to enlarged pores and blemishes thanks to a potent blend of willow bark extract and zinc which limits sebum production and removes impurities.
Elemis
Pro-Collagen Marine Cream
If you've never tried the Elemis Pro-Collagen Marine Cream, you're missing out. A favorite amongst those interested in anti-aging benefits, this uses Padina Pavonica, mimosa, and rose to smooth fine lines and hydrate.
CeraVe
Anti Aging Retinol Serum
This retinol gel-serum can easily be layered into your existing skincare routine, as it contains ceramides and hyaluronic acid to ensure it isn't too harsh on the skin.
Prime Day Beauty Device Deals
If you want to take your beauty routine to the next level, you’re going to need to add a beauty tool or two into the mix. Some gadgets, like the Foreo Bear microcurrent device, can help chisel and sculpt your face to your liking—and is currently 40% off. Alternatively, daily ice rolling can depuff and boost circulation, instantly awakening the skin. There are also hair-focused beauty devices like the Dyson Airstrait, which straightens wet hair without damage (perfect for the impatient!). And if you’re looking to remove hair but don’t have time for monthly appointments, you can always snag an IPL device for at-home hair removal while it's on sale.
Higherdose
Red Light Face Mask
“One of the first LED face masks I ever tested, HigherDose’s silicone device holds a special place in my beauty regimen," says Murden. “Through red and near-infrared light, it revitalizes dull complexions, with alleviating inflammation, redness, and uneven skin tone. Put it on for 10 minutes, three times per week and you’re well on your way to the skin of your dreams.”
Age-R Booster Pro
Hailey Bieber put us onto Medicube’s Age-R Booster Pro, and we haven’t looked back since. Using electrical stimulation to improve absorbency of skincare products, this helps skin appear more glowing and bouncy.
NuFace
Trinity+ Starter Kit
“Whenever I want to immediately look snatched, I grab my NuFace without fail. It's the quickest, easiest, and most pain-free approaching to toning the face. A few passes along my cheekbones and jawline makes me camera-ready in minutes,” says Murden.
Shark
FlexStyle Air Drying & Styling System
Vogue’s audience development associate manager Molly Barstein swears by the Shark FlexStyle. Its various attachments makes it simple to style her go-to blowouts and updos to perfection.
Foreo
Bear Microcurrent Facial Device
Sculpt your face at home with this microcurrent-meets-T-Sonic pulsations device that helps to lift, tighten, and firm the skin.
Skin Gym
Ice Roller
Nothing feels better than depuffing your face in the morning with a nice, cool stainless steel ice roller like this one by Skin Gym.
Goop
Ultimate Dry Brush
“I’m a disciple of the house of Gwyneth Paltrow, so of course, I’m a big fan of dry brushing," says Vogue contributor Iman Balagam. "It really works to eliminate dead skin, and I often brag about how baby soft I feel afterward. I also love the ritual aspect of it, and following up with a really good body oil.”
Braun
Silk Expert Pro5 IPL Hair Removal Device
This easy-to-use IPL device allows you to remove hair at home, either as an alternative to laser hair removal or between sessions for touch-ups. Plus, it's intelligent enough to adjust to the correct setting based on your skin tone.
Revlon
One-Step Volumizer
“[Revlon's blow dryer brush] truly worked wonders on my hair, and I can’t remember what life was like before I could easily give myself a blowout at home,” says Vogue associate production manager Kylee McGuigan.
BabylissPro
Nano Titanium Prima Ionic Hair Straightener
Murden’s current favorite flat iron, the Babyliss Nano Prima uses titanium plates that go up to temperatures of 465 degrees Fahrenheit to give hair a sleek, shiny, and frizz-free finish.
Prime Day Korean Skincare Deals
It’s often that the best Korean skin-care products are the secret to clear, supple skin—from individual covetables like sunscreens and face masks, to formulas layered into a detailed 10-step routine. Powered by innovative ingredients like snail mucin centella asiatica, and royal jelly, each of the formulas is sought-after stateside for a fresh take on skin-balancing. Thankfully, getting your hands on K-beauty products nowadays does not require a trip ’round the world. Discover some of the industry’s best and brightest on Amazon—where many of which are marked down (20% off Laneige, 30% off Beauty of Joseon, for example) this Prime Day.
Laneige
Lip Sleeping Mask
Laneige’s celebrity and editor-approved treatment is powered by a fruit complex, vitamin C, coconut oil, shea, and murumuru butter to smooth and condition lips.
Innisfree
Super Volcanic Pore Clay Mask
Anyone with enlarged pores or oily, acne-prone skin will appreciate Innisfree’s face mask, loaded with volcanic clusters sourced from Korea's Jeju Island to rid of dead skin and surface oils.
Beauty of Joseon
Revive Eye Serum : Ginseng + Retinal
The best Korean eye cream you ask? This Beauty of Joseon pick has our vote. Powered by ginseng extract, niacinamide, and retinal, we don't doubt its ability to depuff and erase dark circles for a more youthful under-eye.
Skin1004
Zombie Pack
What doesn't SKIN1004's Zombie Pack face mask do? In just 15 minutes, albumin (a protein derived from egg whites), centella asiatic extract, niacinamide, and aloe vera come together minimize the look of pores, boost elasticity, and smooth fine lines.
CosRx
Snail Mucin 96% Power Repairing Essence
A silky essence that harnesses the power of snail mucin to hydrate, plump, and repair skin. Layer it between cleanser and face serums to reap the full benefits.
Anua
Heartleaf 77 Toner Pad 70 Sheets
Toning is an integral part to achieving the glass skin look. With 77% heartleaf extract harvested in Korea, these toner sheets gently exfoliate the skin to visibly reduce pore size and limit excess oil production.
Prime Day French Pharmacy Finds
The one rule of traveling to France? Leave enough room in your carry-on for loads of pickups from les pharmacies Françaises. Beauty insiders know that the country’s pharmacies are packed with some of the industry’s most loved skin and hair care products. Picks by L’Occitane, Avène, and La Roche-Posay are some of our favorites, and, fortunately, marked down on Amazon.
La Roche-Posay
Effaclar Dermatological 3 Step Acne Treatment System
Acne doesn't stand a chance against La Roche-Posay's three-step system packed with salicylic acid and benzoyl peroxide to keep blemishes at bay.
L’Occitane
20% Shea Butter Hand Cream
Hand creams remain essential year round so why not stock up on a beloved French favorite? Here, 20 percent shea butter, coconut oil, honey, and marshmallow extracts come together to lock in moisture for hours on end.
Leonor Greyl
L'Huile De Leonor Greyl
We like to think of Leonor Greyl’s oil as a travel hair-care essential. Its uses range from a pre-shampoo, detangler, or to boost your mane’s shine—in any instance, your hair will love you for it.
Avène
Solaire UV Mineral Multi-Defense Sunscreen Fluid SPF 50+
For optimal UV protection, add a mineral sunscreen to cart. Avène's is sublime—enveloping skin in a shield of SPF 50+, while nourishing agents like thermal spring water and niacinamide ensure skin remains radiantly moisturized.
Caudalie
Vinoperfect Brightening Dark Spot Serum
Vogue’s production and editorial coordinator, Irene Kim says this Caudalie serum is the “key to her relatively great skin,” thanks to a blend of natural extracts and squalane which fade dark spots over time.
Embryolisse
Lait-Crème Concentré
Enriched with soy proteins, beeswax, shea butter, and aloe, this cult-favorite French pharmacy cream can be as a face moisturizer, cleansing milk, face primer, or after sun lotion—and something you’ll find in Vogue’s senior shopping editor Talia Abbas’s Prime Day cart, too.
Prime Day Deals on Hair Growth Products
Did you know that its possible to achieve healthier, longer, thicker hair right at home? Experts, from dermatologists to trichologists, explain that a carefully selected hair growth product can work wonders. Generally speaking, the pros recommend reaching looking for ingredients like minoxidil, peptides, biotin, caffeine, rosemary, ginger root, red leaf clover, and basil leaf to promote a healthy hair growth cycle. This goes for traditional hair care, like Mielle’s viral oil powered by the restorative benefits of rosemary oil or Nutrafol’s efficacious capsule supplements; to a serum by Olaplex, which can spur eyelash growth, too.
Mielle Organics
Rosemary Mint Scalp & Hair Strengthening Oil
A viral hair oil powered by 30 essential oils and extracts to condition hair follicles, smooth split ends, and promote hair growth.
Women's Hair Growth Supplements
A dermatologist Dr. Nazanin Saedi-approved supplement that helps promote hair growth through a blend ofashwagandha, collagin, resveratrol, and biotin.
Vegamour
GRO Hair Serum
The vegan formulation harnesses mung bean, circumin, and red clever to enhance hair growth and density in as little as 90 days.
Olaplex
Lashbond Building Serum
A recommendation of dermatologist Dr. Marisa Garshick, Olaplex's serum boosts lash growth via peptide and bond-building technology, plus hyaluronic acid and biotin.
Beauty Editor’s Picks
My beauty routines are always in flux—at one point having a 22-step bedtime routine was a personality trait, while right now I appreciate a simplified skin-care routine. In any case, I say it here as proof that I love testing—and incorporating—beauty products into my routine whichever way I can. Of all the bits and gadgets I’ve tried over the years, the picks below have earned permanent spots in my vanity and are, amazingly, on sale during Prime Day. I swear my skin is healthier after using disposable face towels—and Clean Skin Club’s are currently marked down. Once cleansed and dry, I’ve been loving Medik8’s potent vitamin C serum. And how could I not mention a few other favorites by Ami Colé and Briogeo, too?
Clean Skin Club
Clean Towels XL
Instead of using washcloths (which can harbor excess bacteria), consider these disposable towels by Clean Skin Club which are crafted from a super-soft, bio-based fiber to help wash and dry skin.
Medik8
C-Tetra Lipid Vitamin C Radiance Serum
Rich in 7% stabilized vitamin C (specifically tetrahexyldecyl ascorbate) and vitamin E, Medik8’s C-Tera serum is formulated to promote a brighter, firmer complexion.
Ami Colé
Desert Date Cream Multistick
One of my favorite blushes since its 2023 launch, Ami Colé's Desert Date multistick delivers a sheer-but-buildable burst of color to the eyes, lips, and cheeks.
Briogeo
Scalp Revival Rosemary Pre-Wash Oil
“[Briogeo's Scalp Revival] is a great option for those looking to address scalp issues and improve the overall health of their hair,” celebrity stylist Valerie Vanessa previously told Vogue when sharing her pick for one of the best pre-shampoo treatments.
Prime Day Hair-Care Deals
We’re not ashamed to admit that our hair care routine is nearly as extensive as our multi-step skin-care routine. It takes work, not to mention a lot of leave-in conditioner like Pattern's, to look this good. There are always the basics to stock up on Prime Day, like maintenance shampoo and conditioner. But you can also get creative with it—a trusted apple cider vinegar detox scrub, a scalp oil, a hair mask, and even a hair perfume are equally worthwhile additions.
Olaplex
No. 7 Bonding Oil
One of our favorite hair oils for damaged hair, Olaplex’s No. 7 has a long list of celebrity and hairstylist fans because of a bond-repairing technology—grapeseed oil, and fermented green tea oil—that repairs and strengthens hair with ease.
Redken
Acidic Bonding Concentrate Leave-In Treatment
In need of more heavy-duty hair repair? Redken’s leave-in treatment uses a concentrated bond-building care complex to strengthen, moisturize, smooth, protect against heat damage, and stave off color fading.
Pattern
Leave-In Conditioner
Give your curls some much-needed moisture with this leave-in conditioner infused with a blend of oils, biotin, and honey. While all hair types can use it, curl types 3a to 4c will notice the biggest difference.
Fekkai
Apple Cider Detox Scrub
A lot of gunk accumulates in hair over time, especially if you’re married to your wax sticks, pomades, and hair sprays. All it takes is a bit of this creamy apple cider vinegar-infused scalp scrub to cleanse the scalp and leave it feeling refreshed.
Olaplex
No. 5 Bond Maintenance Conditioner
If you've put your hair through years of heat and color damage, this bond-building conditioner helps protect and repair damaged strands, split ends, and even tame frizz.
Redken
One United Leave In Conditioner
A few spritzes of this leave-in conditioner meets heat protectant is all you need this summer to tame frizz, hydrate strands, and add some much-needed shine.
Prime Day Fragrance Deals
Whether you’ve found your signature scent or are on the hunt for the best perfumes for women or colognes for men, consider Amazon’s fragrance marketplace. Calvin Klein’s eau de parfum is timeless through top notes of freesia and mandarin opposing sandalwood and white lily. Azzaro’s The Most Wanted, on the other hand, is often described as a seductive and spicy cologne, led by red ginger, woods accord, and bourbon vanilla. Or, consider a fresh take on parfum with Sol de Janeiro’s buzzed-about mists. Lancôme’s aroma is intriguing, too—a classic since its 2012 launch.
Calvin Klein
Eternity Eau de Toilette
We like to think of Calvin Klein's Eternity as an enduring classic. Notes of freesia, mandarin, sage, white lily, patchouli, and sandalwood blend together for a romantic floral with unisex appeal.
Azzaro
The Most Wanted Eau de Parfum Intense
On first whiff of Azzaro's The Most Wanted, you’ll likely be intrigued by its cardamom top notes, though caramel and toffee accord is at the heart, with amber at its base for a cologne that manages to be sweet, cozy, and energizing.
Sol de Janeiro
Hair & Body Fragrance Mist
Cheirosa ’62 literally smells good enough to eat. Pistachio and salted caramel is a delectable duo—balanced by vanilla for an alluring scent sure to impress.
Lancôme
La Vie Est Belle Eau de Parfum
Would you describe your fragrance preference as feminine or sweet? If so, you should try La Vie Est Belle immediately. Iris, patchouli, and vanilla creates an irresistible perfume suitable for any gourmand.
Prime Day Body-Care Deals
Proper skincare doesn’t end at the neck. As you’re browsing beauty deals this Amazon Prime Day, stock up on items that will set you up for full-body radiance all summer long. From a sunscreen spray with a naughtily indulgent scent to a shimmering body oil that makes the body gleam, and an acclaimed self-tanning mousse, these are the body-care deals to take advantage of now.
Moroccanoil
Shimmering Body Oil
Packed with argan and sesame oils, plus shimmering pearlescent minerals, Moraccanoil's body oil imparts a luminous and moisturizing gleam sure to turn heads.
Vacation
Classic Spray Sunscreen SPF 30 3-Pack
Half the draw to Vacation's sunscreen spray is its iconic tropical scent but, trust the formula goes on clear—leaving skin hydrated and protected via SPF 30 and botanical oils.
Bio-Oil
Skincare Body Oil
Stretch marks, dark spots, and scars are all concerns Bio-Oil promises to improve. It does so with the brand’s Purcellin oil alongside soothing and softening vitamin E, A, and rosemary oil.
St. Tropez
Self Tan Classic Bronzer Mousse Foam
St. Tropez’s classic bronzing mousse is one of the most loved self-tanners out there. Utilizing 100% natural DHA, expect this to deliver a streak-free, natural-looking tan after each application.
Prime Day Makeup Deals
If you’ve been doing the same brown smokey eye with your years-old shadow palette, it's time for an upgrade. Some products stand the test of time no matter the season, like lengthening mascaras such as Maybelline’s formula, which gives you the illusion of eyelash extensions. You'll also need a waterproof eyeliner that holds up against dips in the pool. Finish your regimen with a good non-sticky lip gloss, like Covergirl Clean Fresh Yummy Gloss, and a reliable primer to prevent makeup from settling into creases, such as StriVectin's Line BlurFector.
Maybelline
Lash Sensational Sky High Mascara
For longer, fuller lashes, try your hand at this lengthening mascara infused with bamboo extract and fibers, so you don’t have to deal with annoying flaking or smudging.
CoverGirl
Clean Fresh Yummy Gloss
There’s a lot to love about this lip gloss: it’s non-sticky, gives you the perfect pout, and is formulated with hyaluronic acid, acai, goji, and black elderberries to keep your lips hydrated.
IT Cosmetics
Your Skin But Better CC+ Cream
“The natural finish made it look like I was wearing less makeup than I actually was—which was a major plus,” says McGuigan of this CC cream who notes that this formula did not stress her sensitive, acne-prone skin.
Clé de Peau
Intensifying Liquid Eyeliner
If sharp wings are on the agenda, add Clé de Peau's eyeliner to your beauty bag. There are two applicator tips to customize your look, but no matter which you choose, you can trust the liner to stay put and never smudge.
L'Oréal
True Match Lumi Glotion Natural Glow Enhancer
Bronzing drops are the cosmetics enthusiast's secret to a glowing complexion. Just a few drop so L’Oreal's Lumi Glotion lends a bronzed radiance with or without makeup.
Anastasia Beverly Hills
Brow Wiz
Anastasia Beverly Hills proves etching the perfect brow doesn’t have to be difficult. Take Brow Wiz for example—simply fill in sparse areas with hairlike stroke to achieve fuller-, cleaner-looking brows.
StriVectin
Line BlurFector
When using StriVectin's Line BlurFector, expect a filter-like complexion IRL. It immediately blurs the appearance of wrinkles and prevents your makeup from settling into creases. Score!
Urban Decay
24/7 Glide-On Waterproof Eyeliner Pencil
This eyeliner stays put all day, no matter what chaos you put it through, not to mention it’s waterproof and comes in a variety of versatile hues.
Prime Day Wellness Deals
Those looking to improve their overall wellness can find a wide variety of picks to choose from. For example, there are plenty of vitamins and supplements that can enhance any lifestyle, from collagen supplements, like Vital Protein’s powder (which contains complexion- and immune system-boosting benefits) to women’s multivitamins by Ritual (formulated to bridge nutritional gaps) or greens powders by Garden of Life that help add vitamins, minerals, and nutrients missing from your diet.
Ritual
Essential for Women Multivitamin 18+
“It’s USP verified,Non-GMO Project verified and, in a peer-reviewed clinical trial, was shown to increase vitamin D and omega-3 DHA levels in 12 weeks,” says Mastaneh Sharafi, Ph.D., RD of Ritual's Essential multivitamin.
Crest
3D Whitestrips, Professional Effects
Think of Crest 3D Whitestrips as an easy-to-use, effective teeth whitening system powered by hydrogen peroxide that can be used over the course of 22 days. The result? A noticeably whiter smile.
Waterpik
Cordless Advanced Water Flosser
If optimizing oral health is top of mind, investing in a Waterpik might do you well. This cordless model is especially convenient, making it that much simpler to remove plaque and bacteria.
Liquid I.V.
Hydration Multiplier
Experts say Liquid I.V.’s glucose, salt, and amino acids blend is an excellent source of electrolytes which not only boosts hydration but supports post-exercise recovery and nervous system function.
Touchland
Power Mist Hydrating Hand Sanitizer 5-Pack
Harsh, drying hand sanitizers are a thing of the past. Vogue editors can be found habitually misting Touchland's elixirs formulated with alcohol, aloe vera, and botanical oils. They also smell divine.
Therabody
Mini Massage Gun
Dubbed the best portable massage gun, the Therabody Mini offers three speeds and three attachments to relieve sore muscles, release tension, and improve recovery.
Garden of Life
Raw Organic Perfect Food Green Superfood
A greens powder recommended by celebrity nutritionist Oz Garcia for its “very complete formula that has many of the properties of a green juice with added sprouts, enzymes, and antioxidants.”
Vital Proteins
Collagen Peptides Powder
“Vital Proteins uses grass-fed and pasture raised bovine, making it a great ‘over-the-counter’ alternative,” says nutritionist Dr. Charles Passler of one of the industry’s most cult-favorite collagens formulated to support hair, skin, nail, bone and joint health.